Soft-Baits are very effectively fished on jig heads and this method serves as an excellent technique for a deeper water presentation, especially if there is moving water caused by river flow and/or tides. The can be effectively cast or vertically jigged.
Casting with soft-baits rigged on jig heads:
After casting out, quickly regain any extra slack line created by the cast with a few quick turns of the reel.
Keeping your tip POINTED UP, impart a few short twitches as you begin to reel. This motion will cause your jig head to swim up on the twitch and drop on the fall.
Pause periodically in your retrieve but always keep you tip pointed toward the sky. This will allow you jig head to sink toward the bottom.
Change retrieve speeds until you find the speed “they” want.